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Thursday, February 7, 2013   (0 Comments)
Posted by: NSRA
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Newcomer in Sandal Category, Spenco Impresses with Exponential Growth
in Leisure Trends Group’s Annual Ranking

WACO, Texas (Feb. 7, 2013) – Spenco Medical Corporation<> earned the No. 1 spot on the fastest growing brand list, according to Leisure Trends Group’s<> 2012 Outdoor RetailTRAK report.

Recognized for its accelerated growth in the outdoor sandal category, yielding a 4173.00 percent increase from the previous year, Spenco’s line of sandals have been extremely well received in the marketplace. The ranking is conducted annually by Leisure Trends Group, a market research firm considered the authority on point-of-sales data in the retail industry.

"When we ventured into the sandal retail space, we hoped to achieve the same momentum as we did with our most popular product, the Total Support™<> insoles, which also led us to develop Total Support™ Max<> and Total Support™ Thin<>,” said Jeff Antonioli, global sales director for Spenco. "Because we based the sandal’s shape around the insole technology, we were able build on that success with our sandal line and become a leader in the retail space in a very short amount of time.”

The 2010 line included the launch of the Yumi<> and Kholo<>, Spenco’s first two sandals. The Yumi offers a solution for individuals who traditionally are not able to wear flip-flops because of poor arch support, while the Kholo provides a slip-on style to alleviate heel and arch pain. Due to the popularity, Spenco introduced a new toe-post sandal<> style, the Total Support™ Quartet<>, in early 2012. The Quartet is designed with a sporty strap that fully secures the foot in the sandal and offloads pressure from the ball of the foot. Created with recovery in mind, Spenco’s sandals provide athletes with full support and comfort, post workout or when spending time outdoors.

"Here in Florida, we wear sandals almost year around and we started carrying the Spenco sandal line in 2010,” said Bill Urban, president and owner of Runner's Depot in Vero Beach, Fla. "It’s a wonderful product and we recommend wearing a pair after a run or around the house. Many individuals like myself, who have been unable to wear flip flops in the past, enjoy the support they provide.”

Spenco also ranked high in the following categories on Leisure Trends Group’s list: Fastest growing brands of insoles at outdoor retail, top selling insole brands at outdoor retail, fastest growing sandal brands at run specialty retail, and best selling sandal and insole brands at run specialty retail. To view the entire line of sandals, visit<>.

Spenco Medical Corporation
Spenco was founded in 1967 by Dr. Wayman Spence, a renowned footcare specialist. For more than 45 years, Spenco has focused on innovative product development and superior service to differentiate itself in the outdoor, sports, foot care and medical markets. For more information on SpencoÒ Products, please visit<> or call 1-800-877-3626.

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