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SHERMAN INDUCTED INTO NSRA HALL OF FAME

Monday, December 4, 2017   (0 Comments)
Posted by: NSRA
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Tucson, AZ ­– The National Shoe Retailers Association (NSRA) inducted D. Larry Sherman into its Hall of Fame during NSRA’s Leadership Conference, held Nov. 8-9, 2017 in Memphis, Tennessee.

Sherman is retired president of the former Sherman Shoes, Inc., Birmingham, MI, a men’s specialty shoe chain located in suburban towns, malls and leased shoe departments throughout Michigan. He joined his family’s shoe business after graduating from University of Michigan. Sherman is also a former chairman of the Michigan Retailers Association, first elected to MRA’s board in 1982. He was named “Business Person of the Year” by the Birmingham-Bloomfield Chamber of Commerce in 1992. Subsequently, he chaired the Michigan Retailers Foundation's “Links to a Legacy” fund-raising campaign. Sherman advocated strongly for retailers, whom he urged to operate with ever-greater efficiency – which, to Sherman, meant lean staffs, improved buying techniques, regular education and training to increase sales, and up-to-date business equipment.

Sherman served on NSRA’s Board of Directors for 14 years prior to being elected as Chairman of the Board in 1989, and for many years following the end of his term in 1991. Sherman was a pioneer and proponent of introducing technology for independent retailers, and served as the chairman of NSRA’s Technology committee. In the early ‘80s, Sherman was instrumental in organizing a group of six NSRA members to evaluate several personal computer software packages and run them through a test on handling of purchase orders, receiving, sales and meaningful footwear reports with test data the committee supplied, to see which could handle the unique size matrix of the shoe retailer. At that time three systems were approved by the committee, which updates are still in existence today. CSI Systems (now RICS), Profits (now Retail Star), and FRAME (now Imagine).

Former NSRA Chairman Paul Muller (formerly Muller’s Family Shoe Centers, Grand Rapids, MI) presented his induction, but due to a prior personal obligation, Sherman was not able to accept the award in person. While presenting the award, Muller recapped Sherman’s impact on the industry and invited those who knew Larry to send him a congratulatory note. NSRA president Chuck Schuyler said, “NSRA's Hall of Fame includes some of the most progressive retailers who did business in the past century. Each one of them is honored, not just for business acumen and success, but also for contributions to our industry and our association.”

About NSRA
NSRA was founded in 1912 to represent independent shoe retailers and provide their companies with business services, education programs and information resources that help them remain profitable and at the leading edge of retail. For more information, please visit www.nsra.org.

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