SHOE SECTOR BIDS FAREWELL TO GDS
Monday, February 13, 2017
Posted by: NSRA
CHICAGO, IL (February 2017) – From February 7-9, the last GDS was held at the Messe Düsseldorf fairgrounds – it was the 123rd edition of the event. In the future not only the venue will change but also the name: Gallery SHOES will be organized by the Igedo Company at Areal Böhler in Düsseldorf, Germany.
The evening event of GDS was also held at Areal Böhler on the first day of the trade show. Speaking before many representatives of the shoe sector, Werner Matthias Dornscheidt, President & CEO of Messe Düsseldorf, used the opportunity to acknowledge the efforts by the GDS team: “Kirstin Deutelmoser and her team have undertaken extraordinary efforts over the years and introduced innovations into the shoe shows time and again. And also the last event was professionally organized and provided visitors with a comprehensive overview of the market. My thanks also go to the sector: GDS only managed to remain such an outstanding meeting point for decades thanks to the support from trade and industry. I wish the Igedo Company the best of success for its new concept.”
During the press conference on the first day of the trade show Kirstin Deutelmoser, Director of GDS and tag it!, referred to GDS’ longstanding tradition on the one hand, and the fundamental changes occurring in the footwear sector, on the other: “Around the turn of the millennium GDS had the most visitors. People came to Düsseldorf to discover the new collections and – just as important – to network. But over the past few years the world started to turn faster. New players entered the market. The retail sector experienced constant change. And since trade shows are also always reflections of the market, this extreme dynamism within the footwear sector also impacted GDS. Its own history proved a burden rather than a benefit: regardless of how much you alter a GDS – it will always be measured by its own most successful edition. We therefore decided it was time for a complete “re-boot”. To create something new you have to be free of existing structures and traditions. This is why we will hand over the shoe trade show after this GDS to the Igedo Company thereby enabling a complete re-start with completely new structures and signals. I thank all of those who have accompanied and supported us over so many decades – especially our customers, exhibitors and visitors, the many partners of GDS and my great team. I wish the Igedo Company and Ulrike Kähler in particular, great success with the new format. And my particular hope is that the sector will make use of the opportunities that come with the re-launch of a footwear trade show.”
GDS with Powerful Farewell Program
The last GDS offered visitors a comprehensive range of information. A total of 600 brands presented their new collections and the trade show showcased all the relevant trends of the 2017/18 Autumn/Winter season for retailers and offered concrete services for purchasing and merchandising with the GDS Trend Talks, Trend Codes and Trend Spots. Special highlights for the coming Autumn/Winter season are sturdy laced and biker boots as well as futuristic sneakers - either in white or with prints. Exhibitors also used catwalk shows and dance performances to present their brands.
The talks of the Innovation and Education Institute SLEM, headquartered in the Netherlands, revolved around manufacturing rather than design. Participants were informed about technologies that will change the future of footwear production.
A high-profile guest was Alain-Fabien Delon, son of actor Alain Delon, browsing the STUDIO Halls during the Press Walk.
Fashion bloggers shared the latest trends and impressions throughout the trade show on social media. Social media consulting sessions were offered to retailers and manufacturers on issues such as influencer marketing, blogger relations and social media management.
The first Gallery SHOES will be held from August 27-29, 2017 at Areal Böhler in Düsseldorf, Germany. Details will be published at www.igedo.com.
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